Welcome to “Video Champions”! Put together to be transported into the dynamic world of digital video, the place our host takes you on an electrifying journey alongside distant friends who’re masters of visible storytelling and content material creation. Right now our host, Howard Wolpoff spoke with Eric Lee of Eric Lee Productions.
Eric Lee
CEO / Voice Expertise – Producer – Author at Eric Lee Productions, Inc.
Web site Tackle: https://www.ericleeproductions.com
Quick firm description:
Offering full voiceover, audio/video manufacturing and scriptwriting companies.
How do you measure the success of a video marketing campaign past views and likes?
A rise within the consumer’s web site visitors … and gross sales from these connections.
Are you able to focus on a video mission that confronted challenges throughout manufacturing and the way you overcame them?
I used to be employed to write down a 30-minute video script. After that was full, the consumer mentioned, “Would you additionally produce this for us? We don’t understand how.” I immediately grew to become the chief producer, casting agent, web site and expertise coordinator, 5-day video shoot director, paymaster and consumer liaison
What’s the important thing to creating video content material that not solely grabs consideration but additionally drives engagement?
The primary 10 seconds must make a powerful emotional reference to the viewer. Humor is usually an incredible instrument to perform that.
With the rise of short-form vieo platforms, how do you resolve the precise format for particular audiences?
Capturing 1:1 video works effectively throughout a number of social media platforms. What helps most is figuring out the EXACT platforms the place the video shall be positioned and the viewers demographics.
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View unique publish: Video Champions with Eric Lee of Eric Lee Productions, Inc. on Day by day Information Community.
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