Welcome to “Model Champions,” the place we dive deep into the artwork and science of constructing unforgettable manufacturers. Be part of us on Promoting Champions TV as branding gurus share their secrets and techniques to creating model loyalty and driving impression. Uncover the methods behind iconic model tales and discover ways to stand out in a aggressive market. Immediately our host, Howard Wolpoff speaks with Danny Colella of CaptivContent and Wendy Glavin of Wendy Glavin Teaching.
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Wendy Glavin: I’m a 25+ yr advertising strategist, an company proprietor, a enterprise marketing consultant, a profession coach, a broadcast author, and a world speaker.
Danny Colella: CaptivContent is a content material technique and video manufacturing firm that works with mission-driven organizations. We assist nonprofits, coalitions, and advocacy teams flip their message into video content material that builds belief, creates readability, and truly reaches the individuals they’re attempting to serve. I’m the co-founder. I lead technique, artistic path, and shopper relationships. I ensure the whole lot we produce feels human, targeted, and aligned with the mission behind it. We don’t simply make content material. We assist organizations join in a means that sticks.
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