Embark on a journey into the dynamic world of promoting with “Advertising Champions,” the place our host connects with media specialists from coast to coast each week. Dive deep into compelling conversations that discover the newest developments, groundbreaking methods, and transformative improvements driving the advertising and marketing trade ahead. Right this moment our hosts, Howard Wolpoff spoke with Melissa Walton Gideon of Starfish Communications.
Melissa Walton Gideon
Operations Architect | Model Builder | Advertising Strategist | Development Accelerator
I don’t simply run companies — I scale them, form them, and remedy the laborious stuff. With 25+ years in advertising and marketing, promoting, and media, I’ve helped corporations go from native to legendary — whether or not it’s launching a brand new e-commerce model, rising a house enchancment firm to $10M+, or crafting advert campaigns that join and convert.
Presently main operations and advertising and marketing throughout a number of corporations, I construct programs that work, groups that thrive, and techniques that stick. I’m equally at residence designing a gross sales program, managing contractors, negotiating a tricky shopper dispute, or constructing a model from scratch.
My work spans residence enchancment, retail, media, and digital merchandise. I’ve helped startups launch, legacy manufacturers evolve, and enterprise homeowners rediscover their imaginative and prescient. With a Grasp’s in Organizational Communications and a mind wired for each storytelling and programs, I convey coronary heart and horsepower to the whole lot I do.
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